We’re excited to roll out Rich Text Enhancement - a brand new feature improvement within the StoreLab platform that gives you even more flexibility to design, format, and customise your Shopify mobile app.

It’s all about giving you more flexibility in personalising your branding and content. 

This feature means you can get way more creative and flexible with how you use Rich Text components within your mobile app.

What is Rich Text Enhancement?

With this update, you can switch up the font styles, customise text and background colours, adjust alignment, and play around with different formatting options like bold, italics, and underline. You can add multiple lines of text or buttons all within a single Rich Text block.

It basically gives you the freedom to create more engaging, on-brand content - all from our StoreLab mobile app builder without needing any design or development support.

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Why have we introduced this feature?

The goal of releasing this feature is to significantly improve the usefulness and adoption of the Rich Text component within the platform. 

Previously, the component was pretty limited - it only had basic formatting options, which just didn’t cut it for many store owners’ design needs. As a result, it wasn’t widely used. Instead, a lot of users ended up uploading static images that mimicked text blocks in order to achieve a more customised look.

That didn’t just make the user experience feel less dynamic, but it also added some friction to their workflows.

The new and improved version is all about responding to what merchants have been asking for, giving you the customisation options needed to create richer, more engaging content natively within the app builder - no workarounds needed.

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What are the benefits of Rich Text Enhancement?

This feature gives you, as a Shopify merchant, more control over your content, so it’s easier than ever to create on-brand, and engaging sections.

It saves time, improves content flexibility, and allows for much quicker updates. For your business, that means a smoother, more polished app experience that keeps things looking consistent and helps boost user engagement.

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How does it work?

1. Font support 

Multiple saved fonts are supported as part of the Rich Text Enhancement. Users can choose their own font packs and use them across the app design.

2. Alignment options (Right, left, centre, justified)

You can now choose the alignment for various portions of the rich text block. Previously, merchants could only pick one alignment for the entire piece of content. 

3. Formatting

Apply formatting to various words/letters, such as underline, bold, and italics in your rich text blocks. We also support different text sizes and colours.

4. Add an action

Include button elements within the rich text block to add actions.

5. More customisability

Add multiple lines of text and multiple buttons (actions) to a rich text block, instead of just a basic template.

6. New text field

Our new text field is far more dynamic and allows for multiple customisations within one element, so you don't need to use individual fields for different lines of text.

Where can I find Rich Text Enhancement?

You can find this feature in the ‘Design’ tab of your StoreLab dashboard, right where the old Rich Text component used to be. So even though it’s had a shiny upgrade, it still lives in the same place!

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Does it depend on my plan?

No matter which app plan you’re on, you can utilise this new feature improvement! 

Our team at StoreLab is dedicated to creating the best possible experience for customers using our no-code Shopify mobile app builder - and we want to make our new, exciting updates accessible to everyone. 

Want more information and guidance on Rich Text Enhancement? Check out Hamza’s expert support guide for step-by-step help on accessing and using this new feature below.

What’s next 

We’re continuously developing and improving new, exciting features for all our plans to facilitate faster, more efficient Shopify growth. 

• Re-naming components. Lets merchants rename components in the design panel so they can keep things organised and easily spot what’s what in their app layouts.
• Actions UI. We're giving the interface for adding actions a bit of a tidy-up, making it simpler than ever to link products, collections, and URLs - whether it's in your app design or Push Notifications.
• Image w/ Text Enhancement. This unlocks way more customisation over our Image w/ Text blocks—giving you the freedom to get creative without having to rely so much on pre-made Canva graphics.

So keep an eye out for future announcements! 

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Final thoughts 

If you have any questions, feel free to reach out to your Account Manager, who can go into more detail or will connect you with the right team member. 

Or if you’ve landed here looking to grow your Shopify store, book a call with one of our friendly experts.